Digital Marketing Manager

We're hard-working, enthusiastic and fun! Are you interested in a new challenge? Do you want to join a meaningful mission? If so read on!

Salary: £35,000 - £40,000 

Location: Flexible: Surrey or Manchester (Hybrid working) 

Job type: Full time

Reporting to: Senior Marketing Manager 

About Us 

Infinity is a call intelligence company that helps big brands understand exactly which of their marketing channels drive phone calls and more importantly sales.

We are a fast-growing SaaS business, launched in 2010 and now the established UK market leader with annual recurring revenues of £17m and growing at 40% year on year. With 20% of revenue in the US, Infinity is poised for full international expansion with coverage in 75 countries, including 500+customers and 120+ employees in Reigate, Manchester and London in the UK, Baltimore and San Francisco in the US.

Infinity secured £10m of Private Equity investment in 2016 to accelerate the growth of the business. In 2021 we acquired ResponseTap, a SaaS business in the UK who also specialised in call tracking and contact centre optimisation. The goal is to grow 5-fold in the next 3 years through organic growth and further acquisitions, new routes to market, international expansion and development of new services.

Our business works with a range of clients and partners across many verticals, and we are keen to grow on all fronts including both the Enterprise and mid markets, with a focus on creating, building and nurturing strong relationships with digital marketing agencies and other technology partners, such as Google and Facebook.

Profile of Role 

Infinity is looking for a passionate and experienced Digital Marketing Manager to drive demand generation through owning and optimising campaigns, with a key focus on automation. This role will report into the Senior Marketing Manager and will work closely with the sales, sales development, customer success and product teams.

The role is an essential part of the marketing function with an emphasis on owning, executing and optimising campaigns through Infinity’s channels, and directly contributing to the overall growth of the business. The successful candidate will have a proven track record of executing successful automated campaigns using HubSpot, has a strong eye for data and analytics trends, identifies new opportunities for growth and is driven to hit targets.

Knowledge & Experience Requirements

  • At least 3 years’ campaign automation experience in an integrated marketing role
  • Proven HubSpot experience essential
  • Experience in Salesforce and Google Analytics
  • Strong data and analysis skills
  • Excellent copywriting skills
  • Ability to work autonomously
  • Results driven and ability to report on key marketing metrics to various stakeholders
  • Strong communication, influencing and negotiating skills – both written and verbal
  • Proficient with Microsoft Office
  • Experience of working within Technology or SaaS businesses advantageous
  • Practice of maintaining GDPR guidelines and the impact on marketing/business advantageous

Key Responsibilities

  • Plan, execute, deliver and test successful email campaigns as outlined in the agreed Infinity plan
  • Optimise and manage paid media channels, including LinkedIn, Facebook and Twitter
  • Build, test and refine HubSpot landing pages to deliver above-average conversion rates
  • Monitor lead progress and manage automated nurturing campaigns
  • Become Infinity’s HubSpot super user by continually learning and developing the platform to deliver key ROI targets
  • Manage data and segmentation processes through Salesforce and HubSpot
  • Collaborate with team members working in content, creative, sales development and sales to deliver business objectives
  • Propose new and improved inbound marketing campaign ideas to reach key infinity personas
  • Analyse data to identify areas of opportunity and implement an action plan for growth
  • Create monthly reports containing a robust description of monthly activity, suitable advice and recommendations and a clear summary of performance against the key performance indicators and metrics


Benefits you can enjoy

  • 25 days holiday (with the option to buy up to an additional 5 days per year)
  • Private single medical insurance
  • Employee Assistance Programme
  • Life Assurance (4x Salary)
  • Enhanced Maternity and Paternity Pay
  • Tech Scheme Loan (of up to £2,000 per year)
  • Ride to Work Scheme
  • Season Ticket Loan
  • Dedicated annual company and team social budget 

 

At infinity, our aim is to be the best call tracking provider in the world and to do that we welcome our employees with open arms and create an environment where you can bring your best self, every day! Infinity is proud to be an equal opportunity workplace, we believe that diversity and inclusion among our incredible workforce is critical to driving our success and helping us achieve our ambitious targets! Our mission is to recruit, develop and retain the most talented individuals, each with their own story to tell.


Additional information

  • Remote status

    Flexible remote

We usually respond within three days

Or, know someone who would be a perfect fit? Let them know!

One St Peter's Square
M2 3AE Manchester Directions View page

Reigate

RH2 9AQ
RH2 9AQ Reigate Directions HR@infinity.co View page

The Perks!

  • Health & Family

    Private Healthcare, EAP, Life Assurance (4x Salary)

  • Learning & Development

    Full product training, general training and other L&D opportunities

  • Team Building

    Monthly or quarterly events, team trips, and Friday beers

  • Socials

    Summer and Christmas parties, and frequent gatherings

  • Free Refreshments

    Breakfast Club, fruit, snacks, and celebratory pizza deliveries

  • Communication

    Monthly company updates

Why work for us?

We have a welcoming culture which will make you feel at home from your first day. Your assigned buddy will be with you throughout your journey. Our vibe is fun mixed with passion and dedication, we truly are a work hard, play hard team.

Already working at Infinity?

Let’s recruit together and find your next colleague.

email
@infinity.co
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